The pandemic accelerated our online relationships due to not being able to meet in person. Zoom quickly became, and remains the place for meetings, webinars replaced seminars and social media is now the go-to place to learn, discover new career opportunities and grow your brand. Whilst many businesses have returned to in-person meetings, social media has remained at the forefront of any successful business’ online marketing campaign. Here are three reasons why you should invest in social media marketing for your business today.